Expandable. Insulated. Personalized. Inspired by Claudia's Mexican heritage and designed for the adventures of childhood.
PACKROO was created by Claudia and her family — a blend of Mexican folk art tradition and the spirit of the Australian kangaroo (who famously carries their young).
The vibrant Alebrijes animals on every bag aren't just decoration — they're a celebration of culture, color, and the imagination of childhood. Every bag is made to carry more than just lunch.
Expands from 9L to 11L — fits a full bento box, snacks, juice boxes, and a water bottle with room to spare.
Built-in card holder so your child's bag is always identifiable. No more mix-ups at school.
Food-safe insulated lining keeps meals fresh from drop-off until lunch. Hot or cold, it stays that way.
Quick wipe and it's clean. Built to survive every spill, every day.
Top handle, shoulder strap, backpack straps, and cross-body — carry it any way your kid prefers.


"My son LOVES this lunch bag. The Alebrijes animals are so vibrant and unique — we get compliments every single day at school. The expandable design is genius."
"Finally a lunch bag that holds everything! The water bottle pockets, the name tag, the insulation — it's clear this was designed by a parent who actually packs lunches."
"The quality is outstanding. We've had cheap lunch bags that fall apart in weeks — this one feels like it'll last years. The wipe-clean interior is a total game changer."
Give your child a lunch bag as unique as they are. Limited stock available — order yours today.
Shop Now — $29.99 →